Prof. Sosa-Tzec discusses Delightful Design with CCA's Design Strategy MBA Students
March 14, 2026
Photo Credit:
Matt Linzer
Students of the Design Strategy MBA of the California College of the Arts invited Associate Professor Omar Sosa-Tzec as a guest speaker, who shared his investigation on delightful customer experiences and delightful design. Sosa-Tzec introduced Design Delight, his conceptual framework that comprises qualities found in delightful user experiences and connects the notion of delight (in design) with living a happy and flourishing life.
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